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The Latest Fixed Ops Technologies and News for Automotive Retailers

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  • Employee Retention
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Loyalty and Retention

dealership loyalty programs
Loyalty and Retention 

Building Dealership Local Brand Loyalty

August 27, 2020August 27, 2020 Staff Writter 3891 Views

The automotive industry has been in constant flux. New technologies have exploded onto the scene with electric cars, autonomous vehicles, and assistive technologies. Throw in the all the issues that

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Loyalty and Retention 

Do Dealer Loyalty Programs Work?

February 4, 2020June 8, 2020 Contributing Writer 3871 Views Auto Dealer Customer Retention, Dealership Customer Retention

The short answer is “yes.” The long answer is “yes, but…” As in, yes, customer rewards programs work, but they often aren’t working up to their potential. This means businesses

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Dealership branded mobile apps
Loyalty and Retention Service Department 

How Dealerships Can Increase Service Drive Profitability

January 30, 2020 Contributing Writer 4338 Views Dealership Customer Retention, Dealership Service Retention

How can your dealership increase its service drive profitability? As consumers wait longer than ever before between new vehicle purchases, refining your dealership’s service department process to generate more revenue

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Customer retention stratigies
Loyalty and Retention Service Department 

Service Retention: Whats The Value Of Your Service Advisors?

January 28, 2020January 30, 2020 Staff Writter 4188 Views Auto Dealer Customer Retention, Dealership Service Retention

A recent manufacturer study indicated a sharp rise in the chance of selling a customer another vehicle based on the number of times they visit your service department. A single

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Dealership Service Retention
Loyalty and Retention Service Department 

THREE SIMPLE WAYS TO MAKE AUTOMOTIVE CUSTOMERS HAPPY

January 28, 2020January 30, 2020 Contributing Writer 4188 Views Dealership Customer Retention, Dealership Service Retention

  Customers come and go. Hopefully, they come back. If they don’t Just send them a coupon! Does this sound like your customer retention program? It might. After all, when

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Customer retention stratigies
Loyalty and Retention 

A Recipe for Customer Retention

January 23, 2020January 30, 2020 Contributing Writer 4091 Views Dealership Customer Retention

Dealerships spend a lot of time, money and effort in order to attract new customers. Some dealers may even become so fixated on drawing in new customers, that they overlook

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dealership customer retention
Loyalty and Retention Service Department 

How Important is Customer Retention to Your Store?

January 23, 2020January 30, 2020 Contributing Writer 4234 Views Dealership Customer Retention, Dealership Service Retention

    You’ll never see a dealership Google image that isn’t like the one above—a smiling couple, seemingly happy with their experience of buying a vehicle. But are car buyers

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Do Service Loyalty Programs Really Work? Customer Retention strategy
Loyalty and Retention Service Department 

Are Dealer Loyalty Programs Worth It?

January 20, 2020February 4, 2020 Contributing Writer 8533 Views Dealer Loyalty Programs, Dealership Customer Retention, Dealership Service Retention

A dealership’s best customers return for service after the factory warranty expires and eventually buy another new vehicle there. Dealers, fixed ops managers and automakers are searching for the Holy

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Customer Relationship Management
Digital Service Marketing Loyalty and Retention 

How to Get The Most Out Of Your CRM

January 17, 2020January 30, 2020 Staff Writter 4124 Views Dealership Customer Retention

Customer Relationship Management (CRM) has grown exponentially in importance since it was first introduced. The first CRM systems were little more than contact management systems. Today, however, CRM technology has

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Customer Retention
Digital Service Marketing Loyalty and Retention Service Department 

Preparing for a Market Slowdown

January 15, 2020April 7, 2020 Contributing Writer 9062 Views Dealership Service Marketing, Dealership Service Retention

As national sales plateau and eventually decline, and the pond that we’re all fishing begins to go dry, your existing customers become that much more important to the overall ongoing

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